Various events in 2020 accelerated efforts for many businesses to commit to diversity, equity and inclusion. That often looked like internal…
All together now “Marketing doesn’t set your goals; it helps you achieve them!” Since recruiting and retention are top priorities…
When you spend enough time with the same people, whether that’s your family, friends or at work, it doesn’t take long before a shared…
"The key to recruiting and retention may be hiding in plain sight: your marketing team. The same marketing strategies and tools often deployed…
At one time, about 16% of new hires at CPA firms left within the first 90 days. However, since the pandemic, that number is closer to the average…
The MassCPAs’ New England Practice Management Conference returned in person this year, and the committee asked me to present on some of the…